Product Marketing Manager – Financial Services and Salesforce.com Ecosystem

About Nintex:

At Nintex, we are transforming the way people work, everywhere.   

As the global standard for process intelligence and automation, we're trusted by over 10,000 public and private sector organizations across 90 countries. Our customers, from industry giants like Amazon, Coca-Cola, and Microsoft, rely on the Nintex Platform to accelerate their digital transformation journeys by managing, automating, and optimizing business processes quickly and efficiently. We improve their lives through the technology we build.  

We are committed to fostering a workplace that supports amazing people in doing their very best work every day. Collaboration is constant, our workplace is fun, the environment is fast-paced, and we value our people’s curiosity, ideas, and enthusiasm. Driven by passion and accountability, we take initiative, measure progress, and deliver results. Our culture fosters innovation and problem-solving, fueled by curiosity and a commitment to thinking big. Together, we move with agility, prioritize customer needs, and build unity through empathy, leaving a positive impact wherever we go. 

About the role: 

We are looking for a customer-minded Product Marketing Manager to drive go-to-market messaging and enablement. The ideal candidate is highly skilled at understanding the use cases, needs, and pains of customers in financial services, and drafting compelling, specific value propositions for executive buyers—especially CIOs and CFOs across retail banking, wealth management and insurance.  The ideal candidate also has deep experience in the Salesforce market with selling force.com solutions into sales operations personas. This role reports to the Director, Product Marketing and will be a key figure in driving pipeline, sales enablement, and market differentiation. 

Your contribution will be:

• Develop and execute product positioning, messaging, and value propositions tailored to CIOs, CFOs, and IT stakeholders in the Financial Services industry.
• Coordinate product launches and feature rollouts for our Salesforce platform products in partnership with Product Management, Sales, and Demand Generation.
• Conduct market, competitor, and customer research to inform messaging, content, and campaign strategies.
• Contribute to sales enablement tools and collateral including battlecards, pitch decks, one-pagers, case studies, and ROI calculators.
• Collaborate with Customer Marketing and Content teams to develop executive-level thought leadership content and customer success stories.
• Support revenue marketing with targeted messaging frameworks for digital campaigns, webinars, and events.
• Represent the voice of the customer by working closely with Revenue, Customer Success, and Product to influence roadmap and customer experience.
• Analyze product marketing performance content performance

To be successful, we think you need:

• Bachelor’s degree
• 8+ years of product marketing experience, ideally in B2B SaaS or enterprise software.
• Deep understanding of the challenges and buying behaviors within the financial services industry.
• Experience crafting messaging for executive personas, particularly CIOs and CFOs.
• Exceptional written and verbal communication skills with the ability to simplify complex technical topics.
• Strong cross-functional collaboration skills and experience working with Sales, Product, and Demand Gen teams.

What’s in it for you? 

Nintex has a hybrid working model, enabling us to build culture, learn, and grow together. We intentionally connect and collaborate, while emphasizing flexibility with a blend of at-home and in-office work. This role is remote, with intentional opportunities to collaborate and connect with your colleagues both async and in person

While our offerings differ from country to country, we offer our entire global workforce an array of exciting perks and benefits, including 

• Global Gratitude and Recharge Days
• Flexible, paid time off policy
• Employee wellness programs and counseling resources
• Meaningful peer recognition and awards
• Paid parental leave
• Invention/patenting assistance
• Community impact, paid volunteer time, and opportunities
• Intercultural learning and celebration
• Multiple tools through which to learn and grow, and an incredible global community 

View more about our benefits here: https://www.nintex.com/wp-content/uploads/2023/01/Global-Perks-and-Benefits.pdf.  

Target Compensation Range (US ONLY): 135,000 - 165,000 USD annually. On target compensation refers to the base salary and applicable variable target for this role. The range is an estimate, base pay will ultimately be decided at the offer stage, based on an individual candidate's skills and experience aligned with the needs of the role. Base pay may vary based on several factors including geographic location, role specific qualifications, and seniority. Nintex also offers a competitive benefits package including paid time off, twelve paid holidays, 401(k) with employer match, and more.

Nintex participates in E-Verify for work authorization.  We are an Equal Employment Opportunity Organization.